Meet Julie Mulligan: OHTO’s Marketing Director

(Photo caption: Julie Mulligan (left) is with Melissa Marquardt (right), from the Ottawa Valley Tourist Association, on a photo shoot for OHTO.)

From the rugged mountains of B.C. to the wilds of Ontario’s Highlands, Julie Mulligan has been carving a path in the tourism world.

It was eight years ago that Julie moved back to Ontario from Vancouver, and after 12 years of living in BC and working at various tourism hot spots such as Tourism Whistler and Mount Seymour Ski Resort, she was primed to tackle tourism in Ontario. Having grown up skiing, Julie’s always had an interest in working at a ski hill, which was a natural overlap with the tourism industry.

“I love the atmosphere, the snow, the hills, it just makes me happy to be skiing and out in the fresh air, so if you’re able to work in an industry that makes you happy, that’s what I was looking for,” explained Julie.

After returning to Ontario, Julie was excited to join the team at the Ontario’s Highlands Tourism Organization (OHTO) as Marketing Director, and bring her experience from B.C. to the Ontario world of tourism. Landing a position with OHTO was a chance for Julie to spread her wings and really think outside the box about tourism, and be creative with marketing initiatives.

“It was exciting that a job came up in a field that I was passionate about,” Julie said. “The tourism industry is exciting, I love seeing tourists come and explore, it’s nice to be a part of that. I love to see the impacts when things start to stand out, you can start to see change.”

Transitioning to a home-based role with OHTO was an adjustment for Julie, who was used to working at a ski hill where she was in constant contact with others, but it didn’t take long for her to get accustomed to working from home.

Over the past eight years, Julie has watched the Ontario’s Highlands region transition from a new tourism organization to a recognized brand and coveted destination, which has been an exciting process.

“In some organizations, you can’t see what kind of impact you’re having but with OHTO we’re a small team and we could really see the growth over the years,” Julie explained. “It’s nice to see impacts on the places where you’ve built memories.”

Julie is looking forward to summer and once again hitting the roads in a region she’s come to love. Her insider tip for discovering Ontario’s Highlands? Simple. Be part of the Come Wander brand and be ready for anything, because you never know what’s ahead of you when you’re open to wandering in Ontario’s Highlands.

“Explore the backroads, because you never know what you’re going to find. Come Wander.”

Connect With Julie

Operators and stakeholders are invited to connect with Julie to learn about what marketing opportunities are available and how they can partner with OHTO. Julie can be reached at 613-629-6486 (1-855-629-OHTO) ext. 202 or via email at julie.mulligan@ohto.ca.

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